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Instructional Design: Video Production

This guide serves faculty, staff, and students in improving and supporting instruction and learning in various learning environments (e.g., face-to-face, hybrid, and fully online). This represents our effort to share our knowledge with you.

Available Resources


To create a video, you have several choices to meet your needs. First of all, most computers come with a built-in video production and editing software program albeit basic. The type of software you have on your computer depends on the operating system. Second, remember to provide closed captions for all video productions. If you need a Webcam and/or headset with mic, they're available for check out from the Burke' Library's Circulation Desk for 1-2 weeks.  (See PowerPoint on the hardware available for checkout on the Tech Resources page.)

For PC users, there are many options. You may already have Microsoft's MovieMaker on your computer. This will produce a Windows media video (WMV) file, which isn't compatible with all devices. You'll need to convert it to an MP4 file, which is compatible. One way to do this is to upload the media file to a YouTube Channel and convert (reproduce) it as an MP4. The added benefit of using YouTube is the media will be automatically captioned. Check for errors in captions and make corrections within YouTube's video editor. (See video tutorial below.)

An alternative, free, video, and screen capturing application is The limitations of the free version are the lack of editing capabilities and limit of 15 minutes. The pro version only costs $18 and includes automatic speech-to-text captioning, as well as other editing features. 

Another alternative is Microsoft PowerPoint's Office Mix. It's available in a newer version of PowerPoint as a tab in edit mode. It allows you to add audio and video per slide with simple editing (clipping beginning and ending). It also has a drawing tool for annotating the slide in different colors! See Mix tutorials within the tool. IMPORTANT: Office Mix will be migrating to Microsoft Stream next year. Make sure migrate content before 1-18-18 if you use Office 365 to host your material. As a best practice, publish your mixes as .mp4 files and save them on your own computer.

For Mac user, you have Apple's QuickTime Player (quick capture) or iMovie (video production and editing) installed on your computer. 

Additionally, the Library has Camtasia Studio 9 video production and editing software installed on two computers in the Faculty Development Room (BL112). This license also comes with SnagIT, an image capturing and editing tool. Camtasia Studio and SnagIT are TechSmith tools, which offer great video tutorials. For example, watch this video tutorial to learn how to use the captioning features in Camtasia Studio 9.

Camtasia Studio

Create an Unlisted YouTube Channel for Your Lectures


For online courses, we recommend creating your own unlisted YouTube channel to share your videotaped lectures for storage, as the media files will be very large. This will make the sharing and posting of content to your courses easier. Most of the Theology graduate department has done this. Speak with Drs. Carmody and Viscardi who are e-leaders on creating unlisted YouTube channels! See video tutorial below to learn how to correct automated captions on YouTube---if you enunciate clearly, you won't have to make many corrections afterward.


1. Make sure to use an MP4 file format, as this will compress the file and make it easier to upload.
2. Make sure your YouTube Channel is set up for educators. By default, YouTube only allows 15-minute videos. Verify your account is used for education, to qualify for longer videos. See the YouTube Help to learn how. You'll need to log in to your account and provide contact information to receive verification.
3. Make sure you're using an up-to-date version of your browser. 
The how-to guide for creating a YouTube channel is being updated due to recent changes in YouTube resources. Forthcoming!

How to Correct Automated Captions in YouTube Videos

Video Guides for Mac Users

Sample Intro Video for Hypothetical Hybrid (Blended) Course at USA

Burke Memorial Library I Spring Hill College I 4000 Dauphin Street I Mobile, AL 36608 I 251-380-3870               PDFs require Adobe® Acrobat Reader®.